Marketing Cloud

Personalised email marketing at scale

Build and manage any kind of email campaign. Use CRM and other data for personalisation that drives engagement. Automate your marketing to scale your capabilities and reach customers with relevant messaging throughout the entire lifecycle.

Engaging mobile messaging

Use SMS, MMS, push notifications, and group messaging to reach customers regardless of location. Go cross-channel and extend your digital marketing strategy by adding mobile to your email and social campaigns.

Exceptional social experiences

Connect social to marketing, sales, and service. Listen, engage, publish, and analyse data from over a billion sources, and automate social workflow. Hear what customers are saying about your brand, your competitors, and your products, and drive the social conversation.

Ads that win

Manage and optimise your ad campaigns to securely and powerfully reach your customers like never before. Activate your CRM data for targeting. Find new prospects with lookalikes, and re-engage users within the customer journey across all digital advertising.

Personalised, predictive Web recommendations

Track visitor behaviour and preferences in real time, then turn insights to action through personalised, dynamic Web pages and content for each visitor to increase conversions, click-through rates, and order values.

Cross-channel journeys

Create 1-to-1 customer journeys across email, mobile, social, ads and the Web. Connect experiences across marketing, sales, service, and every customer touchpoint.