B2B Commerce | Techinflo
CREATE YOUR HIGH CONVERTING
B2B ECOMMERCE
The developments in B2B e-commerce are happening at lightning speed. Research shows that more than half of business buyers expect to order at least half of their purchases online in the coming years. For manufacturers, brands, wholesalers, distributors and importers, a B2B e-commerce platform or webshop is now the standard.
HOW DO WE MAKE B2B E-COMMERCE SUCCESSFUL?

Business purchasing is different from shopping as a consumer. That is why the perfect B2B e-commerce platform connects with the purchase process of the business buyer. The business buyer wants to save costs, but also efficiently deal with his or her time. There are also situations where someone other than the buyer within the organization has to authorize an order.

A business buyer probably buys in rationally, but remains a human being. Good information provision, a pleasant design, an ultimate purchasing tip or quick profit packer does indeed lead to additional purchases. What about real-time offers based on customer behavior? Artificial intelligence can also be implemented for your organization.

TIME SAVING FOR YOUR B2B CUSTOMER

Business buyers want to save time. A well-integrated B2B e-commerce platform ensures this by:

  • Personalized quick order lists with the standard purchase range
  • Order from the order history
  • Mobile order apps that allow the purchaser to scan bar codes in the warehouse
  • EDI orders from your customer’s ERP or POS system
  • Dropshipping or real-time ordering where a sale by your customer to his customer is automatically converted to a purchase order with you
WHAT CAN WE DO FOR YOU?

Depending on your needs and ambitions, we build your e-commerce platform using B2B platforms such as OroCommerce, PrestaShop or Magento 2.

OroCommerce is a high performance e-commerce platform specifically focused on B2B. It was set up by the founders of the well-known Magento. OroCommerce has such confidence in us that we are officially a European implementation and development partner.

PrestaShop is a free e-commerce platform from France. PrestaShop is relatively easy to use for the web shop owner and this user-friendliness makes PrestaShop very attractive. PrestaShop not only works well for consumer webshops, but there are also many specific functionalities for B2B webshops. In addition, there are many plugins for PrestaShop available or to be developed by us as PrestaShop partner.

An e-commerce platform often does not stand alone. In the past 10 years we have implemented integrations with dozens of ERP (Enterprise Resource Planning), WMS (Warehouse Management), PIM (Product Information Management), Purchasing Management and accounting systems. Moreover, we are able to realize the link with every open system.

PRICES, FRAMEWORK CONTRACTS, OFFERS AND AUTHORIZATIONS

So many customers, so many price agreements. In addition, we also have to wait for the purchase manager’s agreement. Do you recognize that? A good B2B e-commerce platform takes into account:

  • Volume & volume discounts
  • Customer groups with price agreements
  • Real time price synchronization with ERP systems
  • Offer modules and online authorization procedures